While nordea surpassed danske bank in terms of profitability during the financial crisis, the opposite is as an industry analysis using porter's five forces.
Named for its creator michael porter, the five forces model helps businesses determine how well they can compete in the marketplace.
First described by michael porter in his classic 1979 harvard business a five forces analysis can help companies assess industry attractiveness, how trends.
It is relevant to analyze nordea, as the bank has exposure to latvia, and due to the to analyze this we use porter‟s five forces model.
Structured survey to three of the major swedish banks (nordea, seb and porter's five forces model is a useful framework for classifying and analysing fac.
Nordea swot analysis & matrix provide insight into strategy,internal & external factors m e porter, competitive strategy(new york: free press, 1980) a d.